Terms and Conditions

Please read the following terms and conditions (“Terms”) carefully. Each individual who registers to participate in the Alliance Bank Heritage Run 2024 – an on-ground running event (collectively referred to as “the Event”), and where applicable, in the case of a participant below the age of 18 years, the participant’s parent, guardian or legal representative (collectively referred to as “Participant”), declares and acknowledges to have read, understood and agreed to the Terms and undertakes to comply with and be bound by the same.

  1. The Event is organised by Hamburger Asia Sdn Bhd (the ‘Organiser’) for Alliance Bank Malaysia Berhad.
  2. The details of the Event are as follows:
    Date: 20 October 2024
    Start Time: 5:00 a.m.
    Venue: Padang Kota Lama (Esplanade), Penang
  3. Eligibility:
    a. The Event is open to individuals aged 5 and above, and each Participant attends the Event on his or her own free will, subject to the following requirements:
    b. For Participants aged 5 – 17 years old (“Minor Participants”) to be eligible for the On-Ground Run, he/she MUST be accompanied by at least one Participant of 18 years old and above and present at all times as the guardian of the said Minor Participant(s).
    c. For the avoidance doubt, a Participant below the age of 18 is required to obtain his/her parental/legal guardian’s consent, failing which, the Organiser reserves the right to refuse entry to that Participant.
    d. Notwithstanding the foregoing, the Organiser reserves the right to cancel and/or add any race category and change the eligibility without prior notice to the Participants.

Event Registration

  1. By signing up for the Event and providing any information, personal or otherwise (“Registration Data”) to the Organiser on the Event’s platform (the “Alliance Bank Heritage Run Website”), the Participant is deemed to have given explicit permission to the Organiser and its co-organisers, co-sponsors, partners, volunteers, and any entities or persons that provide products or services for the Event and the Event’s activities (its “Affiliates”) to collect, process, store and retain his/her Registration Data (including the Participant’s personal data) for the purposes as they may deem fit, including without any limitation for the purposes as follows:

    a. to manage the Participant’s participation in events and/or promotions hosted on the Alliance Bank Heritage Run Website, if he/she has signed up for such events and/or promotions;
    b. to process payments made by the Participant or on the Participant’s behalf via the Organiser’s payment gateway operated by third party service providers;
    c. to use the Participant’s running statistics and data to track the Participant’s progress for the collection of race packs or other such mechanics;
    d. to enable the Participant to interact with other participants/registrants of the Event;
    e. to provide administrative notices or communications applicable to the Participant’s use of the Alliance Bank Heritage Run Website;
    f. to manage and maintain the Organiser’s relationship with the Participant;
    g. to keep the Participant informed of the Organiser’s products and/or services, promotions, discounts, and/or events;
    h. to provide care and enhance customer satisfaction, including but not limited to: resolving complaints, dealing with and/or responding to the Participant’s requests and enquiries related to the Event;
    i. to operate, evaluate and improve the business, and the products and services offered by the Organiser;
    j. to analyse and enhance the Organiser’s marketing communications and strategies;
    k. for internal record keeping or other administrative purposes;
    l. for statistical analysis purposes;
    m. for information management and security purposes, including but not limited to managing and administrating e-mails, handling and investigating any security-related issues, vulnerabilities, and/or incidents;
    n. (upon completion of the Event) where there are outstanding obligations either on the Participant’s part or on the Organiser’s part;
    o. to purchase Group Personal Accident Insurance on behalf of the Participant (as made mandatory by the Sports Commissioner of Malaysia for every public sports event);
    p. to exercise any functions conferred by law and/or towards the administration of justice; and/or
    q. for and/or in connection with all other purposes incidental and/or ancillary to the Organiser’s business/services or in furtherance to any of the above mentioned purposes.

Event participation

  1. The Participant shall fully assume all risks associated with his/her participation in the Event, including by way of example and not limitation, any risks that may arise from negligence or carelessness on the part of the Organiser and the Affiliates, from dangerous or defective equipment or property owned, maintained or controlled by the same. The Participant understands and acknowledges that the Organiser and its Affiliates provide no warranties regarding the Participant’s wellbeing and safety before, during and after the Event.
  2. By participating in the Event, the Participant agrees that he/she is physically fit and has not been advised by a qualified medical professional to not participate in the Event. The Participant further certifies that there are no health-related reasons or issues which preclude his/her participation in the Event.
  3. While the Organiser endeavours to ensure the safety of the Participants during the Event, to the extent permitted by law, the Organiser shall not be liable to any persons (whether the Participants or any third parties) for any losses or damages arising during the Event (including any traveling to and from the On-Ground Run), whether or not the same is caused by or attributable to any acts or omissions on the part of the Organiser or its Affiliates. This shall include, but shall not be limited to:
    • any losses or damages to property;
    • any death or personal injuries to any persons; or
    • any indirect/consequential (including loss of income or profits), general, special, punitive or contingent damages howsoever arising, whether in contract, tort (including negligence) or otherwise and even if the Organiser has been advised of the possibility of such damages.

A. On-Ground Run

  1. The Organiser reserves the right to refuse entry to any applicant under the age of 5. Notwithstanding the foregoing, the Organiser reserves the right to limit and/or refuse any Participant’s entry to the On-Ground Run without giving any reason/notice.

  2. The Participant shall wear the start time wristband given at all times during the On-Ground Run. The Organiser reserves the right to refuse entry to any non-compliant Participants.

  3. The Participant shall comply with the rules and safety instructions provided to him/her by the Organiser and its Affiliates, at all times before, during and after the On-Ground Run.

  4. It is the sole responsibility of every Participant to immediately inform the official medical staff/safety marshal of the Event if he/she is mentally or physically unfit; suffers any injury at any time during or immediately before the On-Ground Run, or any other reasons that they have to withdraw from the On-Ground Run.

  5. In the event the Participant suffers any injuries or feels breathless or faint during the On-Ground Run, he/she must immediately retire from the On-Ground Run if required to do so by any member of the official medical staff/safety marshal.

  6. The Participant further consents to receiving appropriate medical treatment that is deemed fit and advisable in the event of an illness, accident or injury occurring during or at the On-Ground Run.

  7. For the avoidance of doubt, there shall be no refunds of the fees if any of the Participant withdraws or retires from the event.

  8. The Participant shall be responsible for his/her belongings and property as the Organiser and its Affiliates shall under no circumstances be held responsible for any lost, damaged or stolen property caused by whatever reason during the On-Ground Run.

  9. The Organiser reserves the right to use any photographs (including those of the Participants), motion pictures, recordings, or any other media records of the On-Ground Run (including any programme(s), event(s), talk(s), demonstration(s) or any other activities associated before, during or after the On-Ground Run, for any legitimate purpose including but not limited to commercial advertising and publicity purposes, without any payment or any form of compensation to the Participants.

  10. There will be no prizes for the 3KM and 7KM On-Ground Run categories.

B. Others

  1. The Organiser reserves the ultimate right to amend the Terms which will be reflected on the Alliance Bank Heritage Run Website, and it is the responsibility of all the Participants to keep abreast with any changes.
  2. The Organiser reserves the right to make any changes to the Event’s Dates, Venue or to cancel the Event (collectively referred to as “Event Changes”) at any time without prior notice to the Participants, in which case the Organiser will make every reasonable effort to inform the Participants prior to the Event Date. There shall be NO refund of any fees paid and the Organiser shall not be liable for any other losses or inconvenience caused to the Participant resulting from any of the Event Changes.
  3. There will be no refund on the fees if the Event is cancelled for reasons of force majeure i.e. due to occurrence of incidents that are beyond the control of the Organiser (including but not limited to haze, storm, rain, inclement weather, wind, acts of God, terrorism, or other conditions) and which in the Organiser’s opinion, renders it impossible or unsafe to proceed with the Event.
  4. Alliance Bank Heritage Run Privacy Policy can be found at https://www.alliancebankheritagerun.com.my/privacy-policy (“Privacy Policy”) and forms an integral part of the Terms. The Participant acknowledges that he/she has read and understood the Privacy Policy and agrees to the processing of the Participant’s personal data as set out therein. The Organiser may use reasonable efforts to bring any significant changes to the Privacy Policy to the Participant’s attention.